How do you make a lawyer not look like a lawyer?

We welcomed the challenge to define a unique niche in Palm Beach County for a lawyer with warm personality, diverse skills and decades of experience at all levels of business law.

 
 
 
 
 
 
 
 
 
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We started with a lot of research into the competitive landscape and trying to understand the unique advantages Markarian & Hayes brought to the competitive landscape. That research turned up not only a path forward for their brand but a unique set of values that their practice revolved around.

 
 
 
 
 
 
 
 
 
 
 
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 Our research concluded with creating a new mission statement to help guide our efforts and the future of Markarian & Hayes. From inspiration to resolution guiding every agreement or disagreement with the unique experience and intuition to preserve your business and way of life.

 
 
 
 
 
 
 
 
 
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 With a holistic approach of providing legal services for the life of the business. Services such as: contracts, mergers, acquisitions, litigation, representation, bankruptcy and asset protection. It was important to have it all structured around the intertwined relationship of life and business. The logo shows how integral this structured and intertwined relationship is to the existence of Markarian & Hayes.

 
 
 
 
 
 
 
 
 
 
 
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We created a range of assets to provide Markarian & Hayes with a cohesive look and distinctive colors. This is achieved through the thoughtful use of a dynamic brand graphic. We tried to infuse everything with the approachable personality yet professional integrity that is essential to the legal profession and a unique aspect of Markarian & Hayes.   

 
 
 
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